The media market has fragmented, so unless we're talking about the first week in February in the US it's not all from one source or 3 or 5.
Explain further. I did not get that.
So far the most common delivery format for quad HD content online rings in at around 20Mb/s so you're not delivering that to 10Mb/s customer(s).
Isn't 20 Mbit/s more than 10 Mbit/s? (If so, we're taking about 10 000 customers * 20 Mbit/s = 200 000 Mbit/s or 200 Gbit/s).
On the other hand, two weekends ago I bought skyrim on steam and it was delivered, all 5.5GB of it in about 20 minutes. That's not instant gratification but it's acceptable.
About 40 - 50 Mbit/s. Not bad at all. Downloading software does not have to be in real-time, like watching a movie, does. -- //fredan