While doing the groceries, I got to think about this issue. There have been complaints in the past about difficulty in getting new legitimate TLDs approved by ICANN. (image of ICANN being too USA centric etc etc etc). So I understand a move towards a more documented and "logical" process to get new .TLDs approved adn setup. Right now, whethere real or not, there is an image that the .TLDs have been vetted and are operated by reputable people and used for legitimate purposes. (yeah, that image might be tarnished in some circles). But my uneducated opinion is that this current project appears to let the .TLD loose and this will result in top level domains being meaningless, without any trust. There should have been an evolution from a tightly controlled small set of TLDs towards alowly growing set of TLDs done fairly and openly. Going whole hog on auctioning anything and everything is a bit too much fo a revolution in my opinion. The way I see it from quick read, by default you can get anything registered as a .TLD unless someone else justifies why you shouldn't get it, or if it is truly obscene. There should have be a "in between" where people still have to justify a new .TLD and only allow TLDs that are generic and allow many different entities to participate. (as opposed to using a private trademark as a .TLD where only one company can participate).