On 17/Mar/20 20:35, Owen DeLong wrote:

Step one:
Consumers _AND_ especially mission critical consumers must start refusing to purchase devices which have inherent dependency on a vendor-cloud (or any cloud for that matter).

Good advice for mission-critical consumers.

But the kids don't care how the information gets to them, as long as it gets to them.

Stop treating things you don’t own and things that aren’t hosted locally as “reliable” and make sure that they are not in the mission critical chain of urgent patient care.

Anything in the healthcare vertical that is outside of the medical providers control/ownership is a result of the medical provider buying into that model on some level. STOP DOING THAT.

(How am I suddenly reminded of the old adage “Doctor, doctor, it hurts when I do this!”…)

I understand how the allure of lower costs and the frustration of “every vendor does this, we can’t find one who doesn’t” plays out. However, the only way “every vendor does it” will continue is if every vendor continues to be able to make sales without changing.

Product-based mindset from an industrial era is very hard to shake, even though as consumers of commoditized information in 2020, ourselves, we actually employ a value-based mindset for our personal consumption, which we are unable to use to convert our own businesses into. Funny that, eh...

Your competitor is no longer the shop down the road. It's anyone, anywhere, with an Internet connection and an idea. No one is immune from this, not even healthcare providers or the OEM's they choose to buy from.

Cutting costs is not how you stay relevant. But, it's what product-based businesses know to do, because the alternative is simply too daring to consider :-).

Mark.