I believe strand counts were small because the power needed for that many amplifiers was too much to bear for budgets.
I suspect it's a combination of more power efficient amplifiers and a greater willingness to bear the extra costs to get the capacity that hyperscalers need.
Have many of those higher strand count cables been proposed that have any distance to them that don't have a variety of hyperscalers in the anchor tenants?
It's a lot cheaper to power a 300 km cable than a 3,000 km cable.