24 May
2013
24 May
'13
1:47 p.m.
You're thinking like an engineer. Think like a marketer. They expect less than 1% response on paper mail advertising. Now, compare and contrast your idea of a reasonable confidence level and theirs. -- -Barry Shein The World | bzs@TheWorld.com | http://www.TheWorld.com Purveyors to the Trade | Voice: 800-THE-WRLD | Dial-Up: US, PR, Canada Software Tool & Die | Public Access Internet | SINCE 1989 *oo*