On Fri, 21 Feb 1997, Joseph C. Pistritto wrote:
I'd like suggestions from members of the community on the best way to do bulk mailings to our user base (not product recommendations specifically or anything like that), but obvious pitfalls to watch out for.
Please don't refer to mailing your existing user base information as spamming. There is general acceptance of limited commercial speech via unsolicited email from a vendor to a customer. Examples of this include security alerts and new product information. One limit is the frequency. Obviously there is a different limit for security information than new product information. We define spaming as mass mailing people who have never contacted you. This can be commercial or otherwise. The reason it is important to define spam to not include valid interactions is to make sure your business customers know that there are acceptable ways for them to conduct business online that do not involve mail abuse. Mike. +------------------- H U R R I C A N E - E L E C T R I C -------------------+ | Mike Leber Direct Internet Connections Voice 408 282 1540 | | Hurricane Electric Web Hosting & Co-location Fax 408 971 3340 | | mleber@he.net http://www.he.net | +---------------------------------------------------------------------------+